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Payments & Rewards

Acquire customers, drive repeat purchases, and reward loyalty with unified payments, offers, and analytics - powered by CashPoint Connect.

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What’s included

Social & Digital Marketing

Always-on content and performance campaigns engineered to boost conversion - not just impressions.

Payments & Rewards

eGift issuance & redemption, Reward Points, coupons, and Instant Bank Pay checkout flows.

Social & Digital Marketing

Content & campaigns that plug into your rewards engine and funnel analytics.

What we do

  • Content & Creative: posts, carousels, short video, ad creatives
  • Campaign Ops: always-on plus seasonal promos
  • Funnel Analytics: tracking, events, cohorts, dashboards
  • SEO & Web Hygiene: Core Web Vitals fixes with your web team
  • Offer Orchestration: promos tied to eGift, points, and coupons
  • Ad Management: budgeting, experiments, ROAS optimisation

Packages

Social Launch (S-L)

Content calendar (12-16 posts/mo), 2 campaigns/mo, baseline tracking, monthly report.

Performance Growth (S-G)

Everything in Launch + paid ads management, 2 A/B tests/mo, funnel dashboard, quarterly strategy.

Brand Scale (S-X)

Everything in Growth + creator collabs, quarterly brand campaigns, experimentation roadmap, executive KPI reviews.

Outcomes we target

  • Higher CTR and add-to-cart from reward-linked campaigns
  • Lower CAC/CPR with creative and audience testing
  • Increased repeat purchase through points & eGift journeys
Plan my next 90-day campaign

Payments & Rewards

Issue eGift value in seconds, run points and coupons, and accept Instant Bank Pay for fast, low friction payments.

What we provide

  • eGift & Coupons: create, issue, balance check, redeem, revoke
  • Reward Points: earn/burn rules, tiers, expiry windows, bonuses
  • Instant Bank Pay: authorise, pay, and confirm in near real time*
  • Checkout Integrations: APIs and widgets for web & mobile
  • Reconciliation & Reports: settlement, breakage, liability
  • Controls & Ops: rate limits, fraud checks, audit trails, alerting
*Availability varies by bank and scheme support.

Packages

Rewards Essentials (P-E)

eGift & coupons, basic rewards, REST APIs, merchant dashboard, standard reports.

Rewards + Instant Bank Pay (P-G)

Everything in Essentials + Instant Bank Pay checkout, settlement reports, webhooks, sandbox→UAT→prod rollout.

Rewards Enterprise (P-X)

Everything in Rewards + Instant Bank Pay + advanced earn/burn logic, multi-brand support, SLO dashboards, priority support.

Merchant benefits

  • More conversions at checkout via instant redemption
  • Lower payment friction and faster confirmations with Instant Bank Pay
  • Clear liability & breakage visibility with built-in reports
Enable eGift, points & Instant Bank Pay

Why CashPoint Connect

  • Marketing that converts. Every campaign can issue value (points/eGift) redeemable at checkout.
  • Faster payments. Instant Bank Pay reduces drop-off and accelerates confirmation.
  • Clean integrations. APIs and widgets for web/mobile; dashboards your team can use.
  • Trusted data. Event tracking, cohort views, and KPI dashboards.
Add-ons (optional)
Creative sprints · Offer design workshops · Campaign→checkout UX audits · Quarterly growth experiments

See it in action

Book a short walkthrough of CashPoint Connect and the checkout experience.

Contact us